by Alex O'Neil | Feb 5, 2026 | Marketing Consulting
Do you open your business email every morning to find at least one gmail from an anonymous marketer or SEO specialist offering you marketing services? It’s not just my clients that get them, it’s me too, and it’s not only irritating, it’s...
by Alex O'Neil | Jan 9, 2026 | Consulting
Optimisation for AI drives me nuts! It’s not because it’s hard or that I don’t like AI, it’s because they call it GEO. Why do they call AI Optimisation GEO? They call AI Optimisation GEO because it means: Generative Engine Optimisation. It refers to optimising...
by Alex O'Neil | Jan 6, 2026 | Business Clarity & Transformation
Periods of low productivity are an unavoidable part of organisational life. Economic uncertainty, restructuring, stalled projects, seasonal slowdowns, or external events can all result in phases where progress feels limited and output declines. During such times,...
by Alex O'Neil | Jan 6, 2026 | Marketing Consulting
If you operate a website that is accessible to users in the United Kingdom, you are legally required to be transparent about how you collect, use, and store personal data. Two of the most basic tools for achieving this transparency are a cookie notice and a privacy...
by Alex O'Neil | Dec 30, 2025 | Consulting
Disasters rarely give warnings. One day your business is running as normal, and the next day everything feels broken. A flood damages your premises. A cyber attack shuts down your systems. A key supplier collapses. A fire, a lawsuit, a sudden loss of staff, or a...