Blogs

The Control Illusion

The Control Illusion

Why Holding On Too Tight Is Slowing Your Business Down Last Tuesday, a founder told me something that made me laugh, not because it was funny, rather because it was painfully familiar. She said, “I just need two uninterrupted days to think about strategy. That’s all....

The Business You’re Building Is Building You

The Business You’re Building Is Building You

Why your systems quietly shape your culture, your leadership and you “We shape our buildings; thereafter they shape us.” - Winston Churchill Churchill was talking about architecture, but he may as well have been talking about business. After two decades of working...

Why Gmail Should Not Be Used for Spam Marketing

Why Gmail Should Not Be Used for Spam Marketing

Do you open your business email every morning to find at least one gmail from an anonymous marketer or SEO specialist offering you marketing services? It's not just my clients that get them, it's me too, and it's not only irritating, it's actually against Google's...

AI Optimisation

AI Optimisation

Optimisation for AI drives me nuts! It’s not because it’s hard or that I don’t like AI, it’s because they call it GEO. Why do they call AI Optimisation GEO? They call AI Optimisation GEO because it means: Generative Engine Optimisation.  It refers to optimising...

How to Improve Employee Morale During Unproductive Times

How to Improve Employee Morale During Unproductive Times

Periods of low productivity are an unavoidable part of organisational life. Economic uncertainty, restructuring, stalled projects, seasonal slowdowns, or external events can all result in phases where progress feels limited and output declines. During such times,...

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