by Vani Malik | Feb 2, 2026 | Consulting
“The greatest danger in times of turbulence is not the turbulence itself, but acting with yesterday’s logic.” – Peter Drucker Most leaders I speak to aren’t burnt out. They’re informed, they’re busy, they’re capable and yet something feels off. Decisions feel...
by Alex O'Neil | Jan 9, 2026 | Consulting
Optimisation for AI drives me nuts! It’s not because it’s hard or that I don’t like AI, it’s because they call it GEO. Why do they call AI Optimisation GEO? They call AI Optimisation GEO because it means: Generative Engine Optimisation. It refers to optimising...
by Alex O'Neil | Dec 30, 2025 | Consulting
Disasters rarely give warnings. One day your business is running as normal, and the next day everything feels broken. A flood damages your premises. A cyber attack shuts down your systems. A key supplier collapses. A fire, a lawsuit, a sudden loss of staff, or a...
by Vani Malik | Oct 21, 2025 | Consulting
“Customers don’t care about your silos. They care about their experience.” If you’ve ever been a customer yourself, and of course you have, you already know this truth: nothing is more frustrating than dealing with a company that feels disjointed. Marketing tells you...
by Alex O'Neil | Oct 1, 2025 | Consulting
In recent years, the way businesses engage with consultants has changed dramatically. The rise of digital technology, coupled with the global shift towards remote work, has reshaped consulting services. Remote consulting is no longer just an emergency solution born of...
by Alex O'Neil | Sep 27, 2025 | Consulting
Customer Experience. Or, as the cool kids in marketing departments call it: CX. Because nothing says “we care about the customer” quite like turning their feelings into a snappy two-letter acronym! CX is the invisible glue that holds your brand together. It’s also...
